EMAIL MARKETING PROCESS
Research
It is important to know the nature of your email recipients in order to cater towards their attitudes, culture, and expectations.
Strategy
Most recipients spend no more than a couple seconds when viewing an email, so it’s critical that your campaigns are designed to be both cohesive and compelling to engage with.
Email Design
We design and structure your emails to cater towards your goals and your audience. Through careful placement of strong calls to action and supporting images, we help your campaigns drive results.
Optimization
Nobody likes to receive an email that isn’t addressing their specific needs. We send relevant messages to users who want them through use of segmentation, analytics, and past user activity.
Analysis & Reporting
To make sure that the highest percentage of subscribers open and click-through your email campaign, we will find the optimal time and frequency to distribute campaigns.